Available · Remote / Buenos Aires
Complex rules.
Clear flows.
I'm Tomás Oliva, Senior Product Designer specialising in fintech, payments, loyalty, and complex digital products. I turn regulated, data-heavy problems into experiences engineers can ship and users can trust.

TOMI
SHELL BOX
12h → 2h
−83% cycle time on operational flows
EWALLY PIX
Pix-first
Wallet designed around Pix as primary
BLU DESIGN SYSTEM
1 system
Shared across web, mobile and operations
Experience at


Selected work
Built across
disciplines.
Brand systems, digital products and campaigns shaped with the same principle: understand the challenge, make the work clear and carry it through.

01 / FinPerx
Brand identity · Web · UX/UI · Framer
From brand
to launch.
Built a cohesive fintech brand and digital experience, from visual identity and UX/UI to a responsive website launched in Framer.
Evidence
Identity, website and launch delivered end-to-end.
View case study
02 / Stefanini / Shell / Movistar
UX/UI · Digital products · Research
Designing better digital experiences.
UX/UI, research and optimization across complex digital products, payments and customer experiences.
Evidence
Work delivered across Brazil, Argentina and Peru; Shell Box handles 100k+ monthly transactions as product scale, not attributed impact.
View case study


03 / Liga Nacional
Branding · Campaigns · Creative Direction
One identity.
Every touchpoint.
Creative direction and integrated design across brand, digital platforms, campaigns and events.
Evidence
Identity applied across 30+ teams and five seasons, including the master brand and six sub-leagues.
04 / ProEnter
Agency partnership · Visual design · Digital
The creative partner behind the work.
Long-term creative collaboration supporting an agency and its clients across branding, campaigns and digital execution.
Evidence
Lead design provider for sports brands and 30+ clubs across a four-year partnership.

More selected work
A broader body of work.
Additional identity, product and campaign work from long-term collaborations.

Brand strategy · Web · Leadership
Sabio
Naming, identity, corporate website and documentation, delivered while leading a team of six designers.
Ewally
Fintech · UX/UI · Design system
Ewally
Fintech wallet and financial portal work, including UX/UI, research and a Material 3 design system.
View project
FIBA Americas
Creative direction · Campaign
FIBA Americas
International tournament identities and graphic communications across press and social publishing.
Also view Sergio Hernández identity work